Traditionally news and views covered by media influenced public opinion which was largely print followed by television . Today public opinions are formed on social media and the action is rapid . All stakeholders, clients , employees , shareholders , prospective clients , prospective employees, community are now spending a lot more time in the digital world. It is easy today for almost anyone to … Continue reading HOW PR HAS CHANGED
One of my clients had set a goal in mind , to get a million followers in a defined period. And I told him that is the wrong place to begin. Why do we do anything , why do we exist , what is the purpose of it all , these are mans deepest questions . Business or career is not distinct from life , … Continue reading ASK THE QUESTION WHY
Digital Marketeers need to understand field vibrations , frequencies of their tribes . If you can tap into the frequency of your tribe you will build deep connections . Continue reading THE FIELD IN SOCIAL MEDIA
We all want to belong , we want to be part of a group , we want to be missed , that is why there are tribes everywhere Continue reading YOR TRIBE IS OUT THERE
One man or a woman can change the world , begin a movement , build a tribe . Begin Now ! Continue reading BUILD YOUR TRIBE
Visual Brand Storytelling Tips to Power your content Marketing Interruption advertising as we know it is dead, consumers are in charge of content they now consume through their mobile phones. In India the fall of prices of smart phones and cost of data is driving up usage. As consumers now turn to consume entertainment and information on their mobile devices, advertising will become the entertainment. … Continue reading VISUAL BRAND STORY
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