In 2022 I will be taking a break. I have never done this before in life since I started going to school ! Last week when my family and I was down with COVID , I got time to ask some hard questions, I heard an inner voice asking me to take a break. So what is this break from? Dropping the Agenda : I … Continue reading TAKING A BREAK IN 2022
In the ups and downs of my business journey, spirituality has been a hook that has held me. It helps me drop ego and bring forward the compassionate self. Continue reading SPIRITUALITY AND BUSINESS
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Every entrepreneur , every startup founder, every non profit leader faces this same challenge , voices that stop , voices that doubt , voices that say why it is not possible , voices that say what things can go wrong. Continue reading RISE AND #SHINE
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Want to grow your b to b business invest in building your brand. Continue reading SECRETS OF SUCCESSFUL B to B MARKETING
What happens outside of us we have no control over that , life changes in a moment just like that. There was no warning, it had never happened, the world shut down , everything stopped. A sudden death in the family , major illness , financial loss , job loss , anything can happen any moment. We seek our lives to be comfortable, pain free … Continue reading THERE IS UNCERTAINTY
Look at any creator and you will see an abundance mindset . Creation never happens out of scarcity mindset. Yet what we learn from our childhood is largely driven by fear and scarcity. Only a few kids in a class rank top in a defined curriculum so we are taught to compete . What is missed is that each child is different, each has a … Continue reading ALL CREATION HAPPENS OUT OF ABUNDANCE MINDSET
Whether you are a founder of a business or you are in a job or a freelancer you are a person brand. You can choose to be a part of the crowd and become a commodity brand. Being a commodity will make you replaceable with something or someone cheaper. Being a Commodity is a survival game. You can choose to be a brand that stands … Continue reading HOW TO BUILD YOUR PERSONAL BRAND IN 8 STEPS
A brand is like a living person. It needs to be authentic to build trust. No person can constantly be winning. There will be days of struggle , days of failure. There are moments of truth. “Always good” is based on untruth. Trust cannot be built on “Untruth”. Can a brand be authentic and own up failure, say sorry ?. Can a Organisational or Person … Continue reading HOW BEING VULNERABLE CAN MAKE A BRAND MORE POWERFUL
Every business has a story. I met Renuka after my cycling today , she has a food truck that sells healthy detox juices. I asked her her story. Renuka had lost her job of 19 years during the pandemic. She was managing the CRM at a real estate company. The business vanished , “we were like white elephants for the company, I was fired after … Continue reading A SMALL BUSINESS STORY
The cage is fictional, there is none , we create our imaginary cage .
The day I understood this I experienced freedom. Continue reading PUT YOUR EXCUSES ON HOLD
50&Fab 